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alhaji umar lawal aliyu Significance of Market Segmentation to Strategic Marketing in Nigeria and its Impact on Global Education, Research and Technology for Sustainable Development (A Case Study of Kaduna Flour Mill)
Prof. Dr. Alhaji Umar Lawal Aliyu Professor Dept. of Management LIGS University Honolulu, Hawaii : Prof. Dr. Pallav Das Professor and HoD Dept. of Economics Patuck Gala College of Commerce and Management, Mumbai .in : Dr. Sabzar Ahmad Peerzadah Research Fellow Dept. of Commerce
Alhaji Umar Lawal Aliyu, PhD in Management, Universidad Central De Nicaragua, Nigeria. Payal Chadha, Doctor of Finance and FMVA certified Adjunct Assistant Professor at UMUC Europe, Europe. Dr. Samar Rahi, Ph. D, Universiti Sultan ZainAl Abidin, Malaysia.
Authors: Alhaji Umar Lawal Aliyu, Mah Li Hui Abstract: The growth, profit and survival of any firm irrespective of its policies relies positively on how well the consumers wants and needs are satisfied by the firm’s products or services and this can inversely be improved by global education, research and technology for sustainable development.