Anssi TARKIAINEN | D.Sc. (Econ & Bus. Adm.)
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Anssi Tarkiainen Hanna-Kaisa Ellonen Purpose – The objective of this paper is to examine online brand relationships, and the linkage between satisfaction, trust, and loyalty on the web site level.
Media Brands and Branding - GBV
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Media Brands and Branding Media Management and Transformation Centre Jonkoping International Business School ... Anssi Tarkiainen, Hanna-Kaisa Ellonen, ...
The positive outcomes of a sense of virtual community, International...
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The positive outcomes of a sense of virtual. community. Hanna-Kaisa Ellonen*, Miia Kosonen,. Anssi Tarkiainen and Lisbeth Tonteri. Lappeenranta University of ...
The effect of website usage and virtual community participation on...
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Hanna-Kaisa Ellonen*, Anssi Tarkiainen. and Olli Kuivalainen. School of Business. Lappeenranta University of Technology. P.O. Box 20, Lappeenranta, ...
Internet Research Volume 19 Issue 4 | DeepDyve
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Anssi Tarkiainen; Hanna‐Kaisa Ellonen; Olli Kuivalainen · Internet Research , Volume 19 (4): 17. Emerald Publishing – Aug 14,
Online satisfaction, trust and loyalty, and the impact of the off...:...
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Marianne Horppu, Olli Kuivalainen, Anssi Tarkiainen and Hanna-Kaisa Ellonen. School of Business, Lappeenranta University of Technology, Lappeenranta, Finland. Abstract. Purpose – The objective of this paper is to examine online brand relationships, and the linkage between satisfaction, trust, and loyalty on the web ...
EconPapers: Creating Loyalty Towards Magazine Websites: Insights from...
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By Anssi Tarkiainen, Hanna-Kaisa Ellonen, Mart Ots and Lara Stocchi; Abstract: For years, magazine publishers have been developing their online presence, ...
All web results to the name "Anssi Tarkiainen"
Olli Kuivalainen - Google Scholar Citations
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ผู้เขียนร่วมดูทั้งหมด… Sami Saarenketo,; Sanna Sundqvist (Sanna-Katriina Asik...,; Kaisu Puumalainen,; Hanna-Kaisa Ellonen,; Kalevi Kyläheiko,; Anssi Tarkiainen,; John Cadogan,; Per Servais,; Lasse Torkkeli,; Ari Jantunen,; Sanna Sintonen,; Svante Andersson,; Rod B. McNaughton,; Rudolf R. Sinkovics,; Natasha Evers, ...
Magazine online brand extensions : do they really affect brand...
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Anssi Tarkiainen, Hanna-Kaisa Ellonen, Olli Kuivalainen,Marianne Horppu and Per-Erik Wolff
Antecedents of an experienced sense of virtual community
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Antecedents of an experienced sense of virtual community. Lisbeth Tonteri, Miia Kosonen, Hanna-Kaisa Ellonen, Anssi Tarkiainen · Details · Contributors · Fields of science · Bibliography · Quotations · Similar · Collections ...
TBRC INTERNET, BRÄNDIT JA AIKAKAUSLEHDET. Hanna-Kaisa Ellonen, Olli...
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Hanna-Kaisa Ellonen, Olli Kuivalainen ja Anssi Tarkiainen INTERNET, BRÄNDIT JA AIKAKAUSLEHDET TBRC Technology Business Research Center ...
Corporate Branding and Communities ( )
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Horppu, Marianne, Olli Kuivalainen, Anssi Tarkiainen, Hanna-Kaisa Ellonen (2008),Online satisfaction, trust and loyalty, and the impact of the offline parent brand, Journal of Product & Brand Management, Vol: 17 (6); Ojasalo, Jukka, (2008), Management of innovation networks: a case study of different approaches,(2008), ...
NAVER 학술정보 > The Effect of Magazine Web Site Usage on Print Magazine...
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The Effect of Magazine Web Site Usage on Print Magazine Loyalty. Author: Hanna-Kaisa Ellonen, Anssi Tarkiainen, Olli Kuivalainen; Journal. The International Journal on Media Management SCOPUS. Selected option. Selected option view options ; 2016; 2015; 2014; 2013; 2012; 2011; 2010; 2009; 2008; 2007;
The effect of website usage and virtual community participation on...
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The effect of website usage and virtual community participation on brand relationships. Hanna-Kaisa Ellonen, Anssi Tarkiainen and Olli Kuivalainen ...
Creating loyalty towards magazine websites : insights from the double...
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Creating loyalty towards magazine websites : insights from the double jeopardy phenomenon. Anssi Tarkiainen; Hanna-Kaisa Ellonen; Mart Ots; Lara Stocchi ...
Nordicom website : Complementing consumer magazine brands with ...
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Authors: Anssi Tarkiainen, Hanna-Kaisa Ellonen, Olli Kuivalainen. Organisation(s ): Lappeenrannan teknillinen yliopisto. Year:
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