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Google News: The 6 Best Slideshare Decks on Content Marketing

[Business 2 Community] - Good to Great Content Marketing: 5 Content Strategies Working for Marketers from Content Marketing Institute. In this deck, Charlene Li and Rebecca Lieb from the Altimeter Group talk about new research results on Content Marketing and discuss the need

Google News: Effective enterprise collaboration strategy needs everyone on the bus

[TechTarget] - "The focus has been on measuring adoption and usage," said Charlene Li, founder of San Mateo, Calif.-based IT research firm Altimeter Group. But instead of counting status updates, it's more meaningful to study the new relationships and forms of

Google News: User behavior data open to misuse without privacy and identification ...

[ZDNet] - Naomi Caietti, Administrative Office of the Courts Department of Business Oversight (@califgirl232); Charlene Li, Altimeter Group (@charleneli); Alan Webber, Altimeter Group (@AlanWebber); Ger Driesen, Challenge Stratching Talent (@gerdriesen); Sunil

Google News: Microsoft Touts Office Integration With Skype, Yammer, Cloud

[eWeek] - The integration of various components of Office is what most appeals to Charlene Li, founder of Altimeter Group, a tech industry analyst firm. “This is something Microsoft can do that very few other people can do,” Li said. “Point solution competitors
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