News
Bridgestone commits to proving ground helping to create winter tyres
www.etyres.co.uk
[Etyres] - By Denna Bowman Bridgestone has confirmed the long term lease on its testing ground just outside the Arctic Circle – which has helped shape its new range of winter tyres. It has enabled the tyres manufacturer to gather vital data to develop improved
Pirelli launches P Zero Silver - first road car tyres derived directly from F1
www.etyres.co.uk
[Etyres] - By Denna Bowman Pirelli is launching the first road car tyre derived directly from its experience providing tyres for Formula One. The Italian tyres manufacturer introduced the P Zero Silver, which has been developed for sports cars and sporting
Don't mix winter tyres with ordinary ones, warn police
www.etyres.co.uk
[Etyres] - By Denna Bowman Mixing winter tyres on vehicles with ordinary ones could be lethal, according to Cumbria police. The police issued the tyres warning after more than 100 crashes were reported in freezing conditions last week.
Bridgestone sponsors Alpine Ski World Cup to promote winter tyres
www.etyres.co.uk
[Etyres] - By Denna Bowman Bridgestone will sponsor the majority of the Audi FIS Alpine Ski World Cup events in a bid to boost brand awareness for its premium winter tyres range. The German tyres manufacturer will be a main partner at 34 World Cup Alpine Ski
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