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Social media best practice 'varies for different businesses' - Business Strata
directmarketing.thomsonlocal.com
[Business News] - Last week, writing for Econsultancy, Patricio Robles suggested most of the 'buzz' surrounding social networking stemmed from its novelty. He stressed that email and search marketing are both still vital parts of online marketing.
B2B email marketing 'can be even more important than social' - Business Strata
directmarketing.thomsonlocal.com
[Business News] - Patricio Robles, writing for Econsultancy, suggested that the high degree of buzz around social networking is based on its novelty, but email and search are both still vital. He said: "For marketers, the implication is clear: if you want to reach
B2B email marketing 'can minimise coupon code problems' - Business Strata
directmarketing.thomsonlocal.com
[Business News] - Patricio Robles, writing for Econsultancy, has suggested that including this detail where a customer does not have a code can delay an order being placed and even make the buyer less likely to return. He suggested that the links provided in email
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